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About us

We're a team of New England-based strategists with decades of combined digital media experience.

How It All Started

Saltroot Media is a performance partner for teams who want their ad media handled with discipline. We connect strategy to execution across CTV and beyond, focusing on the choices that shape outcomes.

Saltroot Media was built around a simple idea: media works better when decisions are made carefully and owned fully. After years of running campaigns where budgets were finite and outcomes couldn’t be explained away, we learned that the difference rarely comes from tactics alone — it comes from making decisions you’re willing to stand behind. Saltroot exists to run media with clear ownership from the start.

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Meet the team.

Our Creative Founders

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Jen Caesar

Co-Founder /

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Phone - 1-978-255-3047

Sean started his career in digital marketing for financial services and soon made the jump to the agency world.

There he led marketing and account services for a digital shop on the North Shore. He's partnered with iconic global brands, including Filson, Polartec, Dick's Sporting Goods, iRobot, and many others.



 

He lives in Somerville.

Co-Founder /

Sean Hardies

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Ms. Sophia Mitchell

Head of Curriculum Development

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Mr. James Turner

Chief Education Strategist

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Dr. Emma Collins

Cheif Learning Officer

Our Team Of Professionals

Our Process

Understand the Business

We start by aligning on your goals, audience, and success metrics. This ensures media decisions are grounded in real business objectives, not assumptions.

Build the Strategy

We start by aligning on your goals, audience, and success metrics. This ensures media decisions are grounded in real business objectives, not assumptions.

Execute with Precision

We start by aligning on your goals, audience, and success metrics. This ensures media decisions are grounded in real business objectives, not assumptions.

Measure, Learn, and Scale

We start by aligning on your goals, audience, and success metrics. This ensures media decisions are grounded in real business objectives, not assumptions.

Our Locations

Dover, New Hampshire
 

383 Central Avenue, Suite 232 K
Dover, NH 03820

Tel: 978-255-3047

Somerville, MAssachusetts

383 Central Avenue, Suite 232 K
Dover, NH 03820

Tel: 978-255-3047

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