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Construction

Saltroot Media helps general contractors, specialty trades, and construction service providers run connected TV (CTV) and digital campaigns that cut through the noise and drive real opportunities like bid requests, project leads, and new contracts, not just empty impressions.

Localized Campaign Planning

Reach by region, distributor, or trade type with precision.

Dealer or Reseller Support

Campaigns that lift awareness for both brand and channel partners.

Trade-Specific Messaging

Clear, credible messaging that speaks to crews, builders, and decision-makers in the field.

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Whether you're selling materials, services, or tools, we help construction and trade brands reach the right buyers — from local contractors to national accounts.

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Related Articles

January 8, 2026

Linear vs. CTV: Stop Paying for People Who Don’t Care

Traditional TV works by "broadcasting" to everyone in a city, regardless of whether they are a fit for your business. CTV changes the math by letting you pay only for the households that actually matter.

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January 30, 2026

CTV Creative: Mastering the 10-Foot Experience

A phone is inches from a face; a TV is ten feet away. Designing for that gap is what separates a "digital video" from a true television experience.

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January 7, 2026

CTV Advertising: How it Works and Why it Matters

We define the core terminology of CTV and OTT and explain how it's changing the way brands reach their audience.

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Frequently Asked Questions

Ready to run a smarter media campaign? Let us help you build something that actually performs.

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